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4hr 05mins

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In this ‘Marketing – Introduction to Marketing’ subject, we cover the below topics:

  • Introduction to Marketing
  • Functions and Evolution of Marketing
  • Customer Relationship Management and Social Marketing
  • Green Marketing and Digital Marketing
  • Digital Marketing
  • Event Marketing
  • Steps in Event Marketing
  • Emerging Ethical Issues in Marketing and Importance of ethics in marketing

Professor Name: Eralee Shah

This coursese is applicable to any commerce students who are pursuing graduation or any of the Professional courses like Management, Masters, Post Graduate in Marketing and Human Resource Management.

Costing and Validity
– Cost for this subject is just Rs 59
– After you purchase this subject, It will be valid for 180 days.
– You can watch the videos only from one device at a time.